SiteSonar · For your marketing
For your marketing: which capability pages companies read, and what we build next
SiteSonar shows which companies read which capability pages, and where their visits stopped. Our team reads that by page and turns it into the next pages we build for you. Traffic reports tell you how many people came. This shows which companies came looking for which part of your work.
Live today: which companies read which pages
SiteSonar keeps each named company's visit history: the pages it read, how often it came back, how long it stayed and where it came from. Our team reads that history by page. Who reached the five-axis page. Who read the ITAR statement. Whose visits stopped at the home page.
Read by page, the same list shows demand. It shows which of your capabilities draw companies you could serve, which pages hold them, and which pages they never reach. Home and mobile visits often can't be tied to a company, so they stay out of the count instead of being guessed.
How we pick the next pages
Five steps, repeated at every review.
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Step 1, OP 10
Read by page
Group the named companies by the capability pages they read. A page that possible buyers read matters more than one only competitors and bots reach.
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Step 2, OP 20
Find where visits stop
Note the last page before each company left. A visit that ends on a capability page with nowhere to go next marks a gap.
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Step 3, OP 30
Check it against your Blueprint
List the capabilities your Blueprint holds that have no page yet, or only a line in a PDF.
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Step 4, OP 40
Build the next page
Our web and content team writes it, your approver checks it, and we ship it.
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Step 5, OP 50
See who reads it
The next review shows which companies found the new page and where they went after it.
What it turns up
Illustrations with invented companies, from five different floors.
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Coatings shop
A test-instrument maker reads the EMI shielding explainer and leaves. There's no spec or quality page to read next, so that page goes to the top of the list.
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Equipment maker
Plant engineers read the washdown conveyor pages but never reach sanitary design, which lives in a PDF. It becomes a page.
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Contract manufacturer
Medical OEMs read the cleanroom assembly page, and nobody reads the general Capabilities page. The next page goes deeper on cleanroom assembly.
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Defense supplier
Primes read the ITAR statement and the cert list, then leave. The supplier qualification page gets written.
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Engineering firm
Plant managers read the arc flash study page and stop. There's no page on what the site visit involves or how long it takes, so that page comes next.
What a new page does, and what it promises
We don't promise that more pages bring more leads. A page that answers a buyer's next question gives them somewhere to go, and gives your rep something to send. The next review shows whether the companies you built it for found it.
Start with the RFQ you want to win
Write the RFQ you most want to win in the free Buyer's-Eye Audit, and we'll show you where a buyer would shortlist you or drop you. Then the paid Blueprint lists what you can make. SiteSonar shows which parts of it buyers came looking for, and our team builds the pages that are missing.